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The world conference ISMC|2011 – Smart Impact! had the presence of Intel’s CMO and vice president Deborah Conrad. North-American agency Vice, Intel’s partner in The Creators Project, indicated Bijari to create a multi-projective audiovisual experience of big impact for Deborah’s presentation.A multi-projection structure was used, featuring 12 HD projectors, a quadraphonic audio system and three main screens. In addition, all the stage area was mapped.The animation was intended to tell the story in a poetic, totally free way of how golden crystals – a metaphor of the processors – came into being, through a series of natural transformations and cosmic phenomena.