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In 2003 Elza Soares set up a partnership with musical producer Artur Joli and launched the album Vivo Feliz, which mixes contemporary tendencies, such as electronic music and hip-hop, with her Brazilian Popular Music (MPB) roots.BijaRi was invited to direct the video clip of “Rio de Janeiro” lyric and design the cover of the album. Both the design of the CD and the poster have a sophisticated clean look, without overlooking the joyfulness, liveliness and colorful tones that characterize the artist and the album.