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In the 2013 Rock in Rio, BijaRi developed the visual identity and produced the content for the LED panels in the stands for Social Club and Trident, brands of Modelez. The stands structures had as their highlight the use of different shapes and sizes of LED panels, resulting in a bold and challenging architectural design. A series of vignettes that were developed dialogued with the universe of the brands and the event, creating a stunning visual impact to guests and the general public.